Everyone wants to increase their blog traffic, right?
It would be too discouraging to write articles, knowing that no one will ever read them.
So whenever we write a new post, we’re secretly hoping that it will bring tons of new visitors to our blog.
But do you really think that “hope” is enough? Certainly not!
It’s not the circumstances that determine if your articles will get traction—it’s the tactics and strategies you execute that make it happen.
And right now I’m going to show you what you can do to increase the odds that your articles will get the attention they deserve.
3 Natural Ways To Increase Blog Traffic
If I ask you where your blog traffic comes from, you’re going to name a lot of different things: SEO, social networks, forums, banner ads, etc.
But in general, all natural traffic sources fall into 3 different categories:
- Search traffic
- Your audience
- Word of mouth
#1 – Search traffic.
This one is self explanatory. People search Google for hundreds of things every day and it sends them to hundreds of different websites.
You can also search for videos on YouTube, for presentations on SlideShare, for photos on Flickr, for tweets on Twitter, etc.
If you want to get search traffic from all these platforms, you just need to put your content there and make sure it’s optimized for the keywords that people might use to find it.
Well, actually it’s a little bit more complicated than that, but just by publishing your content on all these sites, you really win half of the battle.
#2 – Your audience.
These are the people who already know about you.
Some of them are on your email list, some subscribe to your RSS, some might follow you on Twitter, some have your blog in their bookmarks.
In other words—these people regularly check back with you to see if there was an update.
And all you have to do to make them come back to your site is publish a new article and let them know about it via your distribution channels (email newsletter, Twitter, RSS).
#3 – Word of mouth.
That’s the kind of traffic you get when your audience—and people coming from “search”—share your content with their friends.
They might tweet your article, share it on Facebook, link to it from their own blog, or send the URL to someone via Skype.
So how can you help people share your content with others?
Well, if you need the short answer—you have to make your article “contagious”.
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